by Justin Coleman | Feb 17, 2022
Definition: It is a small piece of code that’s used to track a user’s online behavior. Explanation: As consumers’ online habits change, brands have been forced to adapt their strategies to meet the needs of the customer. In an effort to...
by Justin Coleman | Nov 24, 2021
Definition: A type of advertising revenue model where advertisers are charged for every click on an ad in the publisher’s platform. Also called PPC or Pay per Click. Explanation: No matter which website you visit or even if you’re just looking for...