About Master Sales Funnels

I am an independent ClickFunnels Affiliate, not an employee. I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

Welcome to Master Sales Funnels!

I’m so glad you are here.

It is my mission to help aspiring and established entrepreneurs alike to learn and understand sales funnels and how they can help them succeed in their business.

No matter which category you are currently in, whether you are looking for basic knowledge (Apprentice) or more advanced techniques (Expert), it is my goal to provide you with the information and resources you need to get to the next level.

The idea is that you find my site based on an internet search trying to find a solution to your problem.

Once you find that article and your solution, you can continue to read articles at the level you are at to master that level of knowledge, and work your way up to the next level from there.

I am currently building out the information, resources, courses, and offerings, so please bear with me as I create content and get a full sytem built out for you.

The eventual plan is to have a certification program where you can show your master-level knowledge of sales funnels and can then implement them in your own business by selling your own products and services, or building sales funnels for others.

Either way, welcome to Master Sales Funnels! Your adventure begins here!

Who Is Justin Coleman?

My funnel journey started in late summer of 2016.

My daughter (first born) had just been born and I was going into panic mode.

I had just come fresh off a summer of trying to scale my wedding videography business way too fast, hire people before I could afford it, and overall crashing my business into the ground.

I was $30k in debt from my Master’s Degree, and all I had to show for it was a failing wedding business where I was only charging $500 per wedding.

I knew there had to be a better way.

With my daughter being born I decided to take what little business money I had left from weddings and try to get an online venture started.

I had ideas for everything from writing contest websites, to job boards, to crowdfunding websites.

I had 3 weeks off for paternaty leave + vacation, and assumed I would have enough free time to get something started.

I settled on a crowdfunding website and got to work.

My SEO and Content Marketing Adventure

The website was build in WordPress and I spent a good 2 weeks researching what plugins and themes I needed, setting up the shell, and filling out the information. The idea was to have a platform where I took no fee, and only made money from ads. Besides the Stripe fee, it would cost people nothing to crowdfund. Such a good idea that people would come running to join, right?

Not so much.

With a new baby I needed money quick, and even if your idea is amazing, that doesn’t mean anyone cares. Thus began my first internet search for “how to get website traffic”.

That rabbit hole goes deep my friends.

As a matter of fact I’m still going down it.

What I originally found out was a term called “SEO”. Making your website readable by Google and optimizing your pages and articles to rank on page 1.

I had minor successes early on getting my wedding-related articles to rank. I’m still on page 1 for “wedding videographer checklist” for my wedding blog rehashweddings.com.

I had some success helping my wife with her blog mommybear.org, speficically for keywords related to “Qeepsake”, an online baby journal.

My venture into SEO lead me to Hubspot where I took a course on content marketing, what I feel to be the next evolution for anyone trying to be found online.

Content marketing is writing blogs and making content in a specific way to help people find you by supplying them with the answers they are looking for.

All well and good, but I knew there was some piece of the puzzle I was still missing.

Funneling To Higher Ground

On my adventures into SEO and content marketing, I somehow started getting ads for the book DotCom Secrets by Russell Brunson.

I had been hearing about sales funnels for awhile, and DotCom Secrets seemed to be a good place to start.

It was an amazing read that took me deep into the world of sales funnels. I knew I had to learn more.

After being added to Russell’s email list I kept getting messages for the One Funnel Away Challenge.

The challenge is a 30 day deep dive into learning sales funnels, offer stacking, getting traffic, and building your first funnel.

I avoided signing up for the challenge for a long time.

Who has 30 days to dedicate several hours per day to watch lessons and then take even more time to apply the lessons and build a funnel? I sure didn’t.

It was 3 years into learning about SEO that I decided to take the plunge.

I had quit weddings in 2018, the year my son was born, so I could spend more time with my family on the weekends, but I was still holding down a full-time job, trying to get SOMETHING to work for me online and make me some extra money, and somehow find time to be a dad and husband.

It was absolutely INSANE for me to undertake the One Funnel Away Challenge during August of 2019, but guess what? There was no good time.

I had been learning more and more about sales funnels, but I was missing the overall picture. It was time to take the next step and go all in.

The Time To Teach

The One Funnel Away Challenge taught me how to really apply funnels in business.

Everything I had learned about funnels up to that point was solidified, and everything else I learned just added to that.

I came out of the challenge with a much clearer picture of how everything I had learned since that Summer in 2016 all came together when applied to the concept of sales funnels.

I now had something focused to apply all of my knowledge to, and a new love for sales funnels.

This love for funnels has lead me to the want and need to teach others what I know.

My now 4 years of SEO experience combined with the power of sales funnels is too great to keep to myself.

It is my mission to help others find their way in the world of sales funnels and get the amazing benefit of structuring their sales process into a funnel.

I have spent a long time learning, and my journey as a teacher is just beginning. I hope that you get amazing value out of what I have to teach, and know that every product I recommend has high value and will open your mind in new and amazing ways that will make it impossible for you to go back to doing the business the way you were before.

Again, welcome to Master Sales Funnels, and thank you so much for being here!

Ready to Get Started?