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Today’s blog post will teach you how you can easily repurpose video content to grow your business and keep your audience engaged with your brand.

Video content has become one of the most popular ways to promote a business. 

It is a good way to increase brand awareness and strengthen customer relationships. 

The interesting thing about videos is that they can create an engaging experience that will keep clients coming back for more.

This is because people are spending more time on their phones than ever before, and this trend doesn’t seem to be slowing down. 

There are many types of videos that marketers use such as product demonstrations, testimonials, and more.

But even though you already have lots of ideas in mind, you’ll eventually get to that point where you run out of content to publish.

So how do you prevent this from happening? Let’s find out!

Repurposing Video Content For Social Media

repurpose content

After everyone has seen your videos on YouTube, Facebook, or Instagram, you might start to wonder if there’s any use for the videos after they are no longer relevant. 

The truth is, you don’t need to keep making new videos to have something fresh on your social media feed.

When you have some content that is worth sharing but don’t want to make something from scratch, you can take a look at some of your older content and repurpose it for a new post.

This simple strategy makes it easier to create more engaging posts without having to spend time creating them all over again.

What does it mean to repurpose video content?

Repurposing content is a way to create new videos with the existing assets that are already available. 

The same clips can be used to create many different types of videos that will keep your audience entertained.

For example, if you shoot a video that has more information than can be included in a Facebook post, you can take the best parts of the video and publish them onto a different platform where they can be featured. 

With that said, here are the benefits of repurposing your videos for social media:

Expand your content

Make the most out of an entire video by repurposing video content to make shorter videos that you can post on social media. 

This is especially useful when it comes to Instagram stories because they are typically shorter and you can make a lot of videos from one single video file.

Save time and money

You don’t have to create new content every week or month if you already created something great once before. 

Instead, just repurpose what you did previously into another format to save time and money on production.

Increase engagement and brand awareness

Repurposed content can be used as part of your marketing strategy to attract potential customers and clients. 

It also gives them an impression that you’re keeping them up to date through your videos.

This way, everyone who sees them will get a chance to engage with you or learn about your business in some other way.

Drive more traffic to your website

Since you’re keeping your audience engaged with your brand through videos, this increases the chance for them to visit your website. 

This also gives you an opportunity to drive sales when someone visits your site.

Interestingly, if you’re also using videos for email marketing, this is a great way to increase click-through rates (CTR). 

Increase productivity

Repurposing content gives you more time to focus on the things that matter most, like growing your business.

This is a great strategy for those who are struggling with time management and other responsibilities because it’s an easy way to get the work done without taking up too much time or energy.

Using Content Fries to repurpose video content

Content Fries Logo

Content Fries is an amazing software that’s capable of getting your brand out there by turning video clips into something that will keep your target audience engaged for weeks – or even months!

It’s built with the best features that allow you to add AI-generated captions, text, images, and so much more.

To make things even more interesting, this amazing software can automatically resize your videos (to make them appropriate on any platform) and reach more people through its content multiplying feature.

How do I repurpose video content?

With Content Fries, you don’t have to worry about running out of content for social media since it makes the process of repurposing old content a lot easier.

Here are four simple and easy steps to start making fresh content:

  1. Upload your video on Content Fries
  2. Select where you want to publish your content
  3. Use Content Fries Trimmer to repurpose video content
  4. Export and Publish

Where can I distribute video content?

Distribute repurposed video content

It may be tempting to stick with the distribution methods you’re using.

You can easily distribute video content using Content Fries on: Facebook, Instagram, IGTV, TikTok, YouTube, LinkedIn, and more.

However, if you want to maximize your marketing efforts, then you need to try reaching more people on different platforms.

The only challenge is that it’s not a one-size-fits-all concept since different platforms require different formats too.

For example, if you made a video for YouTube, it may not work the same as when you publish it on Facebook or TikTok.


The reason is actually pretty simple, people have different behaviors and preferences on different platforms.

Some prefer watching longer videos on YouTube, while there are others who are only interested in watching videos that are less than a minute long.

Content Fries allows you to evenly distribute your videos without compromising the quality and content.

Through its special video trimmer tool, you get to create different forms of content that are appropriate for each platform.

This gives users a better experience on the social media channels they’re in and get them even more interested to expect watching more video content from you.

Why we recommend Content Fries

There are so many things to love about Content Fries.

It’s not just like any software out there that’s user-friendly and easy to use.

Content Fries is more than just software that repurposes original content for all your social media platforms.

Since you can also use it to:

Generate captions automatically

Captions make videos accessible to everyone, not just those who can hear. 

They are important for people with hearing impairments, as well as those viewing the video in a noisy environment.

Using this tool can be helpful in generating captions quickly and efficiently for video content.

Resize videos

Another amazing feature that Content Fries offers is this tool that resizes your videos without affecting video quality.

It keeps all the elements in your video intact so you wouldn’t have to repeat the same process in making content for all your social platforms.

This is actually great if you wish to save time resizing videos manually.

Trim videos

Due to its life-changing video trimmer feature, this makes the process of repurposing and multiplying content a lot easier.

If you want to get rid of unnecessary parts of your video, you can do so with this special tool.

This way, you don’t have to use different software to trim your videos.

Add progress bar to videos

Progress bar in videos is a very simple element that informs your audience on the duration of the video. 

This also gives them an idea about how much time they have to spend watching it without having to tap the screen all the time.

Apply custom templates on videos

Videos are an excellent way to help with branding since they can be tailored with logos, colors, and more. 

Templates give videos a branded theme and make one’s content stand out from the rest.

Add attention-grabbing headlines

Adding a catchy headline will help your video go viral on social media sites since they allow important information to be presented in a direct manner.

A well-constructed headline can also help increase the number of people who click through and watch your video.

How much is Content Fries?

Content Fries is available in three paid plans that you can avail if you wish to use its impressive features.

Content Fries Masterchef – $27 monthly ($228 annually or $19 a month)

  • 120 minutes of auto-captions monthly
  • 25 hours of video exports monthly
  • 150 GB storage capacity
  • Context editor
  • Captions editor
  • ContentFries Trimmer
  • Unlimited custom templates

Content Fries Superb- $49 monthly ($294 annually or $24.50 a month)

  • 720 minutes of auto-captions monthly
  • UNLIMITED video exports monthly
  • 150 GB storage capacity
  • Context editor
  • Captions editor
  • ContentFries Trimmer
  • Unlimited custom templates

Content Fries Platinum- $79 monthly ($474 annually or $39.50 a month)

  • 1,500 minutes of auto-captions monthly
  • UNLIMITED video exports monthly
  • 150 Gb storage capacity
  • Context editor
  • Captions editor
  • ContentFries Trimmer
  • Unlimited custom templates

You can also give it a try for 7 days to see if it’s the right software for you.


It’s not easy to keep your audience engaged with your brand especially when you still have a lot of important stuff to do. 

The simple way of repurposing video content allows you to save time, money, and energy, in producing fresh content all the time.

This will not only generate more engagement but will also help you maintain your current audience.

If you’re still looking for ways to get the most out of your content, we highly recommend giving Content Fries a try.

It has all you need to take your marketing strategy to a whole new level. 

Want to get Content Fries? Click here to give it a try today!

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