Funnelytics Review [2021]
Lifetime Deal + Everything You Want to Know

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Funnelytics Review 2021

Funnelytics Review Summary

My Rating: 5 out of 5

Price: Starting at $99.00

This page contains affiliate links to Funnelytics and ClickFunnels. I may be compensated for purchases made through these links. 

In this in-depth Funnelytics review you will find everything you’ll want to know before making the choice whether or not you want to purchase Funnelytics.

I’ll start by saying that Funnelytics is easily my favorite sales funnel software. Even more than ClickFunnels.

Why? It’s insanely useful in any business.

Even if you have a professional drag-and-drop funnel builder like ClickFunnels or GrooveFunnels, odds are you have a hard time getting started building your funnel since these softwares are not really meant for planning.

You can sketch out your ideas for your funnel map on a napkin or whiteboard, but what happens if you want to make changes? What happens if you lose the napkin or someone erases the whiteboard?

Napkin Funnel

Napkin funnel? Yikes!

Don’t even get me started on trying to land or retain agency clients using these primitive methods.

Enter Funnelytics.

This software is revolutionizing the funnel planning and conversion tracking industry. It’s built by marketers, for marketers and packs a huge punch when it comes to scaling your business.

In this Funnelytics review I will go over what the program is, how it works for your business, and how it’s better for your funnel marketing than any mind-mapping software, whiteboard, or napkin out there.

You will even learn about a secret backdoor way to get Funnelytics for a lifetime price.

No one is talking about this deal, so be sure to get your hands on it while it lasts.

For convenience, this Funnelytics review is broken down into chapters where you can explore the different elements of the software that interest you the most!

What Is Funnelytics?

You know when you are working on building your funnel and you have 17 different pieces to put together and you are scribbling your plan down on a napkin or whiteboard to keep it all straight so you don’t miss a step and have to go back and rework the whole thing?

Funnelytics helps solve this problem.

Funnelytics is a funnel mapping tool that allows you to plan out your sales funnel with a drag-and-drop builder. You can plan everything from traffic sources to the thank you page, and every opt-in, sales page, upsell, and order bump in between.

Free Funnel Mapping

Once your plan is laid out, you can then add forecasting to your funnel in order to try and predict how it will perform. By assigning dollar values to conversion steps and simulating traffic, you will have a good picture of the possible revenue your funnel will generate for you.

Now you can build out your funnel and add your tracking script to your website or funnel builder software.

Once the funnel is built on another platform, and the tracking script is in place, Funnelytics will track traffic and conversions rates for your funnel in real time.

Funnelytics Tracking

All of this gives you a very visual view of how your funnel is performing, what traffic sources are working the best, and where your funnel is leaking and improvements can be made.

Why You Need To Use Funnelytics

If you are an agency, solopreneur, or a small business owner, Funnelytics has a place in your business.

The drag-and-drop mapping tool is very intuitive and helps you think of your funnels on the fly. If you make a mistake or need to add a step, a few quick clicks and you have made changes to your funnel.

Not only that, you don’t have to worry about losing your plans anymore, as the cloud-based software goes with you wherever you have internet access and a computer (though the program isn’t mobile friendly just yet).

This visual method of planning is amazing because we as humans tend to be visual people. No more trying to explain your ideas with vague concepts. You can pull Funnelytics up at a meeting or to show your partner and they will know exactly what you are planning to do.

We Will Build This Funnel For You

Not only can you show them the plan, but you can show them forecasted key performance indicators (KPIs) within the program that show what kind of traffic you need to drive, what expense it will take, and what conversion rates you need to hit to be able to make your revenue goals.


And the analytics that the program provides are second to none.
No more showing clients and other stakeholders numbers in Google Analytics and hoping they are able to see the value the funnel is providing.

With Funnelytics you can literally see the flow of traffic on the canvas, and conversion rates and KPIs are there at the click of a button.

You need Funnelytics to show people you mean business by showing them you know how to show return on your efforts.

If you are convinced that Funnelytics is for you, I would recommend jumping right into the LIFETIME DEAL.

A Deep Dive Into Funnelytics

If you want to explore some more, take a deeper dive into this awesome software by checking out the various chapters outlined below:

How to Use Funnelytics

Chapter 1: How to Use Funnelytics

Take a deep dive into the inner workings of funnelytics. Learn more about mapping, forecasting, and tracking for your sales funnels.

Learn More

Why Use Funnelytics

Chapter 2: Why Use Funnelytics

If you aren’t really sure how you can use Funnelytics in your current or future business, this article will show you some use cases.

Learn More

Funnelytics Integrations

Chapter 3: Funnelytics Integrations

You need your analytics tool to play nice with whatever website or funnel builder you are using. This chapter goes in-depth on what builders are known to play nice with the awesome analytics power of Funnelytics.

Learn More

Funnelytics Alternatives

Chapter 4: Funnelytics Alternatives

While I think that Funnelytics is the best funnel analytics tool out there, you may be curious about what your other options are. Learn about what alternatives you have to work with here.

Learn More

Funnelytics Vault

Chapter 5: The Funnelytics Vault

Take a look inside the million-dollar funnels of some of the greatest minds in digital marketing. The vault is included with the Funnelytics Lifetime deal!

Learn More
Funnelytics Pricing

Chapter 6: Funnelytics Pricing

Not digging the LTD (not sure why you wouldn’t!)? If not you can read this article to take a deeper dive into what you will be paying monthly to access Funnelytics.

Learn More
Funnelytics LTD

Chapter 7: Funnelytics Lifetime Deal

I push the lifetime deal hard in this review and in other articles because it is the best deal on Funnelytics out there. If the info below isn’t enough, learn about the lifetime deal, what you get with it now, and even the history of how these deals have progressed over time.

Learn More

Pros and Cons of Funnelytics

As with anything, there are pros and cons that you need to take into consideration when weighing whether or not to make a purchase decision for your business. A good Funnelytics review isn’t complete without a pros and cons list.

That said, here is a list of pros and cons that I’ve found when using Funnelytics:



  • The monthly price of the software can be detrimental to a small business (see better pricing on lifetime deal below)
  • Forecasting and tracking features don’t come with exportable reporting (you can only view data within the canvas)
  • It’s not really possible to map out an entire website and see exact conversion paths from blogs


  • You can start with a free account if you just want to use the mapping and planning features
  • Funnelytics excels at visually showing you conversions between funnel steps, showing traffic flow, and where improvements can be made
  • The included Funnelytics Vault holds amazing value by showing you funnel hacks of million dollar funnels from top internet marketers
  • The cloud-based system allows easy access to your funnel plans from anywhere
  • The traffic flow feature is sure to impress potential agency clients and help you in sealing the deal on monthly retainer packages
  • A lifetime deal still exists, if you know where to look (hint: look below)

Funnelytics Lifetime Deal in 2021

Yes, you’ve read that correctly.

As I’ve stated in my previous Funnelytics Review articles, a lifetime deal for Funnelytics still exists.

I know it’s hard to believe since this deal can’t be found anywhere on their website or blog.

That’s because it’s a deal that Funnelytics has made with ClickFunnels to stand as the One-Time-Offer on the backend of Russell Brunson’s Secrets Trilogy funnels.

Funnelytics Secret Lifetime Deal Access

I originally bought Funnelytics as a Founding Member back in 2018 when the price was $595 and I only had $600 in my business account. That’s how much I believe in the value of this software.

The lifetime deal that you have access to is cheaper than that, but there are a few more limitations (up to 500,000 tracked visitors in your funnels if you get the upgrade).

That is still a ton of people you can track and use the powerful features of Funnelytics to get your business off the ground and impress potential clients.

If you want to learn all you need to know about the deal, check out this page, along with my exclusive Master Sales Funnels bonuses if you buy the deal through my link.

Funnelytics Review FAQ

We’ve covered a lot of ground in this Funnelytics Review, and the deep dive chapter will help you explore even more into this amazing funnel software.

All that being said, you likely still have some questions!

Here are some answers to frequently asked questions:

Funnelytics FAQ

Who is Funnelytics for?

Funnelytics is for marketers who want to have a way of showing the value they are bringing to clients, and also those marketers who want to gain new clients by easily showing them what they can do for them.

It’s also for solopreneurs and small business owners who sell or want to sell their products and services through a funnel and want an easy way to see what is working within their funnel, where the leaks are, and areas that conversion rates can be improved.

Is the Funnelytics Vault worth the money?

The Funnelytics Vault has over 75 hacked funnels from the most brilliant minds across the internet. These are all funnels that have generated over $1 million, and you don’t have to spend all of your own money to hack them.

The Vault is available as an upsell if you purchase Funnelytics from the company’s website, or is included with the current Lifetime Deal in the Secrets Trilogy Funnels.

The vault is an amazing resource to learn from and mimic your own funnels after.

Model what works, but don’t flat out copy. No one likes that.

Is there a Free Trial available for Funnelytics?

There are no free trials for Funnelytics Marketer or Funnelytics Pro plans. You CAN start your journey with the Starter plan and see what Funnelytics is all about.

It’s free with limited tools available to you.

Can you build a funnel in Funnelytics?


Funnelytics is not a funnel building program.

It is meant for mapping out, forecasting, and analyzing your sales funnels.

It works well with funnel building programs and you can track analytics of your funnel with just about any platform that you can add custom code to.

I would recommend ClickFunnels, or the lifetime deal of GrooveFunnels as mentioned in the sections above.

What does Funnelytics integrate with?

Just about everything that you can put custom code into.

I prefer to add my Google Tag Manager to my WordPress or funnel building software, and then add my Funnelytics tracking scripts to my Google Tag Manager.

It keeps the coding nice and neat and you are able to implement action tracking codes as well as main funnel tracking codes all in one place without having to scatter them all over your website.

How does Funnelytics Track Conversions?

You will be given a tracking script to add to your website or funnel builder.

Once installed, Funnelytics will be able to track movements from page to page, showing you the conversion rates between them.

You will also need to add extra tracking codes for specific actions people take on your pages if you want to track things like form fills, button clicks, and scroll depth.

How much does Funnelytics Pro Cost Per Month?

Funnelytics Pro ranges anywhere from $790/year up to $8,990/year depending on how many people you need to track through your funnels.

The best value out there right now is to take advantage of the lifetime deal mentioned in this article.

How can I become a Funnelytics Affiliate?

You can sign up to become an affiliate and sell Funnelytics using this link.

You get 30% recurring commissions, so it’s well worth it if you make sales and get people who are paying every month or every year.

The sales can add up fast if you are good at selling.

Are funnels shareable with clients and colleagues?

Yes, Funnelytics offers share links for all of their funnels so other people can use your link to view the funnel within their own Funnelytics account.

You can also add people as collaborators if you have Funnelytics Pro, so not only can they view the funnel, but if you give them the right permissions they can work on the funnel with you on a single, shared canvas.

Great for teams and agency/client relationships.

Is there a Funnelytics Certification for Agencies?

Agencies can do very well utilizing Funnelytics in their business, and you may be wondering if there is a certification course to let clients know that you know what you are talking about and you mean business.

Funnelytics has a Mastery Course available for $195 that will teach you the ins-and-outs of Funnelytics and how to leverage the tool to optimize your funnels.

They also have the Agency Accelerator Program for $1,997 that will teach you how to take your Digital Marketing Agency to the next level.

My Overall Funnelytics Review

Given that the cons of this program are really negligible, and the fact that having the program will save you money and help you earn exponential amounts more if you know how to use it right, my overall review for Funnelytics is easily a 5 out of 5 stars.

As stated, I’ve had this program since the beginning (when I didn’t even have enough extra money to buy it to begin with). I’ve utilized it in my business time and time again, and it is only proving itself more useful as time goes on.

I’ve learned how to use Funnelytics to help we see which ads are working for me, which aren’t, and in most cases that I should quit spending money on ads altogether and stick with organic traffic sources.

Data in business is key, and Funnelytics shines when it comes to giving you the data you need to help your funnel succeed.

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